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Strangeness from the World of Advertising

Recently DirecTV has been running a series of ads featuring a very, very rich gentleman from Russia, showing off his indulgences — including, of course, DirecTV. But the thing that has seemed to get the most attention in the ads is sort of in the background: A little, miniaturized giraffe the fellow has for a pet. Everyone seems to have noticed the little guy, and they’re talking about him on line. So much so that someone (presumably DirecTV) has given the “petite lap giraffe” his own web site!  “Welcome to world wide famous Sokoblovsky Farms. The best and only breeders of Petite Lap Giraffes” says the introduction. There are lots of funny pseudo-Russian-isms used, of course (“To be clicking here!”). In addition to historical backgrounds and information about purchasing your own lap giraffe, there is also a 24-hour “Giraffe-Cam” where you can watch the petite bull Vladamir in his enclosure. Yes really.


image c. 2011